Ambush Attacks And Bathroom Safety: How To Deal With Sudden Street Fights

“Not today, motherf—er!”

Those are the words that Kelly Herron screamed as her “battle cry” when she was attacked without warning.

The homeless sex offender who dragged her to the floor of the bathroom beat her bloody as he tried to rape her.

But Kelly Herron wasn’t finished — not by a long shot!

And while her attack was horrific, it can also help teach us…

How To Avoid A Street Ambush Attack!

How To Avoid Ambush Attacks and Sudden Streetfights: One Woman's Rape Defense
How To Avoid Ambush Attacks and Sudden Streetfights: One Woman’s Rape Defense

Kelly Herron was standing in a public bathroom off a Seattle running trail when she realized she was in danger.

“As I was drying my hands, I became aware that something was wrong,” she told the news.

That’s when Gary Steiner, a 40-year-old registered sex offender, attacked this 36-year-old marathon runner.

Gary Steiner

Steiner had been hiding in a bathroom stall in the ladies’ room, just waiting for a victim!

He immediately took her to the floor of the bathroom, wailing away on her with his fists.

Kelly fought like a woman possessed.

At one point, she crawled into a bathroom stall, on her back, and tried to kick the door shut with her foot.

Steiner climbed under the stall door from the next one and began beating her in the face.

Kelly started to feel like she was going to black out.

That was bad, because as soon as she was subdued, Steiner intended to rape her.

That’s when Kelly had what she later described as a “moment of clarity.”

She thought to herself,

“This doesn’t have to be a FAIR fight!”

So she started to claw his face.

Fighting her way clear like a demon, Kelly punched him again and again, telling herself never to give up.

Finally, she managed to escape the bathroom.

A passerby, who had a carabiner keychain, used it to lock Steiner in the bathroom until the cops could arrest him.

And just like that, this lone woman had not only defeated a street ambush… but she had managed to get her scumbag attacker CAUGHT!

Better yet, Kelly Herron’s story beautifully illustrates three tips you can use to avoid (or fight off) a street ambush:

1. Search Your Surroundings For Ambushers

Kelly’s “sixth sense” told her something was wrong when she was standing in the bathroom.

The problem with that kind of intuition is that it’s usually too little, too late!

What she should have done was check the bathroom when she first entered, to see if she was alone.

A quick glance under the stalls would probably have shown her Steiner’s pants and shoes, which would have looked out of place in a ladies’ room.

You should get in the habit of checking your surroundings wherever you are, including when you get into your own car (to make sure nobody’s hiding in the back seat).

2. If You’re Attacked, Fight Like A Rabid Animal

This is the thing Kelly did “most right.”

She fought, and fought, and fought.

In describing the fight on her Instagram account and in interviews after the assault, she spoke several times about the mindset she had.

She refused to give up, refused to let Steiner have his way with her, and refused to become a victim.

When it was over, she posted the picture you see here of her stitched, scarred face.

She wasn’t looking for sympathy.

She wanted people to know that you CAN fight back against an attacker… and that mindset of survival and determination is what saved her from rape (and worse).

3. If You Go “Out” Or They Take You Somewhere Else, It’s Over

Kelly understood this, and it’s why she got the “burst of adrenaline” to finally fight back and escape Steiner’s grip.

She knew — and spoke about the fact — that if she blacked out, she was going to be raped (and maybe dead).

That very real fear is what gave her the power to keep on fighting past her limits.

And that, honestly, makes her one hell of a woman.

She’s somebody we can all learn from when it comes to fighting back against an attack.

I just want you, and your family, to be safe.

Don’t wait until it’s too late to get this information.

Learn how to protect yourself, and your loved ones, now.

What Would You Do If You Were Ambushed?

Please Share Your Best Tips Below Now…

ATM Safety: Why Most “Self-Defense Experts” FAIL At It!

The “heartless” thug waited at an ATM next to the one Mary, an elderly Canadian woman, was using.

He was just waiting for her to get her money so that he could attack her.

As soon as her cash hit the slot, he was on top of her, committing a brutal assault.

But this was one tough woman, and she wasn’t having it!

What happened next makes my blood boil, because the whole thing is just proof for the fact that…

Most ATM Machine Safety Advice Is wrong, Wrong, WRONG!

ATM Safety Fails: Tips For Real Street Fights
ATM Safety Fails: Tips For Real Street Fights

The Canadian press identified the lady as just “Mary,” wanting to protect her identity.

The whole assault was captured on camera at the bank in Aurora, Ontario, where she has an account.

In the video, you can see Mary at her machine, withdrawing her money… while the thug waits and watches her, choosing the moment to make a grab for her cash.

When the money is there, the scumbag just reaches in, shoving Mary and clawing the bills out of the machine.

But he didn’t count on Mary’s reaction.

She fought the guy, doing (as the news reported) what “many women have been taught to do – go for the privates.”

The thug blocked her punch and her knee for his groin, but Mary’s goal wasn’t to fight him off…

…it was to get him in front of the ATM camera.

“You’re going to get my money, I’m going to get a mug of you,” she told the news. “You’re not getting my money for nothing. …I thought of the cameras and I wanted to try and get a picture of his face.”


The thug threw Mary to the ground, leaving her with cracked ribs and terrible bruising all over her body.

(You can’t see that on the video; she just disappears off the screen.)

She survived – but only because she got lucky.

(And yes, the authorities DID get a close-up face picture of the thug in the ATM camera, so good job, Mary!)

This story makes me so angry, though.

It reminded me of just how much advice for “ATM safety” is dumb, pointless, or incomplete.

Here are 3 pieces of ATM advice that should come with an “asterisk” next to them!

1. “Check All Around For Suspicious Characters”

Some “experts” tell you to watch for people looking to rob you when you use the ATM.

You could argue that Mary didn’t do this – didn’t check the area for people who might want to rob her – but that’s not really true.

She was at an ATM while somebody else was using the one next to her.

Nothing about the scumbag’s appearance was a “warning flag” (except for how he watched her when she wasn’t looking).

He looked like any other ATM customer.

(The fact is, if ANYBODY is nearby, no matter how innocent they look, they could be a potential criminal.)

Mary would be better off going inside the bank during bank hours, rather than using an outdoor ATM at all.

2. “Bring Somebody To Watch Your Back”

Another piece of advice somebody might give Mary – and I’ve seen this plenty of places online – is that she’d have been safe if she’d just brought a friend.

Well, that’s not bad advice… until you figure that most of Mary’s friends are probably her age.

(A scumbag willing to throw one old lady on the ground won’t hesitate to do it twice.)

Unless your “security buddy” is better able to fight than you are, you’re just multiplying the thug’s potential victims… especially if HE has backup, too.

3. “Ask Other People To Wait Outside The Booth”

This is the piece of advice that really bugs me, honestly.

Let’s say Mary’s bank had one of those little vestibules that you use your card to enter, for security.

(“ATM etiquette” and security advice says that other people are supposed to wait outside while you use the machine.)

Well, if an elderly woman asked the ATM scumbag to wait outside, what would she do if he said no?

And what’s to stop him from pushing her down and taking her money when she walks out of the “security area?”

Asking other people to wait doesn’t help you at all if those “other people” are violent criminals.

The Only Piece Of ATM Security Advice That Matters…

The ONLY thing that would have helped Mary would have been practical self-defense advice.

Ok yes, I get it… she’s an “old lady”, right?

But that doesn’t mean she can’t defend herself!
I mean, she already showed that she had the heart to fight back.

That’s a good thing.

But you and I both know that you also need the SKILLS to back it up, right?

Watching the video, this woman actually DID go after a vital target that could have helped her – the groin.

Unfortunately, she didn’t strike it the right way.

In my “Defeat Larger Attackers” DVD, I demonstrate the absolute EASIEST and MOST DESTRUCTIVE way to attack the groin – so easy that yes, even this little ‘ol granny could have left this guy whimpering at her feet.

It works because it uses a completely natural movement that adds momentum and force without having to learn some “technique” – super powerful.

(BTW, if you want to see the move, I can send you the DVD for free. Just tell me the address to send it to with this form…)

In the end, it was only sheer luck that saved this woman from being seriously hurt.

No matter how young or old you are, and no matter strong you are, there will always be some criminal scumbag who’s searching for his next victim – and will strike when you least expect it.

Use these tips to show them that you’re NOT an “easy target”!

Do You Worry About Defending Yourself Against A Stronger, Larger Attacker?

Please Share Your Concerns Below Now…

Women’s Self-Defense “Folk Hero” Fights Off Rapist, Becomes A Meme

Fight Off A Larger Attacker / Defeat An Ambush

“Not today, motherf—er!”

Those are the words that Kelly Herron screamed as her “battle cry” when she was attacked without warning.

(I first told you about Kelly on our email list a few months back – and I’ve got an awesome follow-up for you today. First, though, let’s talk about how she fought off a much larger attacker and became an inspiration to other women who could be attacked.)

The homeless sex offender who dragged her to the floor of the bathroom beat her bloody as he tried to rape her.

But Kelly Herron wasn’t finished — not by a long shot!

And while her attack was horrific, it is also the story of…

How A Woman Fought Off A Bathroom Ambush – And Became A ‘Folk Hero’

Fight Off A Larger Attacker / Defeat An Ambush
Fight Off A Larger Attacker / Defeat An Ambush / Women’s Self-Defense

Kelly Herron was standing in a public bathroom off a Seattle running trail when she realized she was in danger.

“As I was drying my hands, I became aware that something was wrong,” she told the news.

That’s when Gary Steiner, a 40-year-old registered sex offender, attacked this 36-year-old marathon runner.

Gary Steiner

Steiner had been hiding in a bathroom stall in the ladies’ room, just waiting for a victim!

He immediately took her to the floor of the bathroom, wailing away on her with his fists.

Kelly fought like a woman possessed.

At one point, she crawled into a bathroom stall, on her back, and tried to kick the door shut with her foot.

Steiner climbed under the stall door from the next one and began beating her in the face.

Kelly started to feel like she was going to black out.

That was bad, because as soon as she was subdued, Steiner intended to rape her.

That’s when Kelly had what she later described as a “moment of clarity.”

She thought to herself,

Kelly Herron“This doesn’t have to be a FAIR fight!”

So she started to claw his face.

Fighting her way clear like a demon, Kelly punched him again and again, telling herself never to give up.

Finally, she managed to escape the bathroom.

A passerby, who had a carabiner keychain, used it to lock Steiner in the bathroom until the cops could arrest him.

And just like that, this lone woman had not only defeated a street ambush… but she had managed to get her scumbag attacker CAUGHT!

Better yet, Kelly Herron’s story beautifully illustrates three tips you can use to prevent an attack by a bigger, stronger attacker – or, if you can’t avoid it, fight it off!

1. Search Your Surroundings For Ambushers

Kelly’s “sixth sense” told her something was wrong when she was standing in the bathroom.

The problem with that kind of intuition is that it’s usually too little, too late!

What she should have done was check the bathroom when she first entered, to see if she was alone.

A quick glance under the stalls would probably have shown her Steiner’s pants and shoes, which would have looked out of place in a ladies’ room.

You should get in the habit of checking your surroundings wherever you are, including when you get into your own car (to make sure nobody’s hiding in the back seat).

2. If You’re Attacked, Fight Like A Rabid Animal

This is the thing Kelly did “most right.”

She fought, and fought, and fought.

In describing the fight on her Instagram account and in interviews after the assault, she spoke several times about the mindset she had.

She refused to give up… refused to let Steiner have his way with her… and refused to become a victim!

When it was over, she posted the picture you see here of her stitched, scarred face.

She wasn’t looking for sympathy.

She wanted people to know that you CAN fight back against an attacker… and that mindset of survival and determination is what saved her from rape (and worse).

3. If You Go “Out” Or They Take You Somewhere Else, It’s Over

Kelly understood this, and it’s why she got the “burst of adrenaline” to finally fight back and escape Steiner’s grip.

She knew — and spoke about the fact — that if she blacked out, she was going to be raped (and maybe dead).

That very real fear is what gave her the power to keep on fighting past her “limits”.

And that, honestly, makes her one hell of a woman.

But that’s not the whole story.

After Kelly’s attack, she “sparked a boom” (according to a Reuters news story) in women’s self-defense classes.

Better yet, her cry of, “Not today, motherf—er!” became a meme, inspiring many other women to get trained to defend themselves.

“…After [the] publicity about the attack, women have flocked in unprecedented numbers to the same course that helped Herron, and internet searches for the course have increased tenfold, according to Jordan Giarratano, owner of Fighting Chance Seattle, the karate and kickboxing school that prepared Herron,” wrote Daniel Trotta and Tom James for Reuters.

To me, that’s the BEST part of Kelly Herron’s story.

Not only did she fight off a bigger, stronger attacker… but she inspired countless women in her area to go take the same class that helped her fight back.

Now, I have to ask…

If you were attacked, from out of nowhere – and by a bigger and stronger person – would YOU know what to do?

Did you know that there’s a single move that will work for a much smaller person against a larger attacker, allowing you to practically take their head off?

I know… because I’ve used it myself, and it worked for me every single time.

If you’d like to learn more, check out this video – but be warned: like Kelly Herron’s attack, it’s pretty graphic.

Just remember that if she can fight off a vicious attacker, so can you.

You just need the tips and tactics to do it if some scumbag ever targets you.

That’s why I say, at the end of all my emails,

Prepare. Train. Survive.

Are YOU Worried About Going Up Against A Bigger, Stronger Attacker? What Are Your Go-To Fight Moves For Larger Opponents?

Please Share Your Tips Below Now…

Real Street Fights: 3 Things To Remember When Fighting A Larger Attacker!

Jeff Anderson

When it comes to mixed martial arts and other combat sports, there are weight classes.

This is what separates sports from reality.

In real life, when you’re facing somebody, you won’t have the luxury of dividing up into weight classes so you have a “fighting chance”!

You may be facing someone who is bigger or stronger.

In fact, you PROBABLY will, because “bad guys” pick victims they think they can beat.

Facing someone who is bigger and stronger than you is one of the biggest fears most people have.

For that reason, I talked to my friend Mike Gillette to get his advice.

Here’s a summary of the three tips he gave me for facing a larger attacker.

3 Things To Remember When Fighting A Larger Attacker!

Fighting Larger Attackers: 3 Things To Remember
Mike Gillette

You know that when you match against someone, size is a factor.

Another factor, though, is how much knowledge you have.

You can’t be bigger than every person you meet.

You can’t always be stronger no matter how strong you get.

So you’ve got to fight smarter.

This is where training and preparation come in.

It also brings us to our first tip for facing someone who’s larger and stronger.

#1: You Won’t Be Fighting A Professional

In the cage, on the mat, or in the ring, it’s very rare that a fighter does something the other fighter has never seen before.

You’d have to go all the way back to the early days of the UFC, when it was just a free-for-all, to see a competition where fighters were doing things their opponents had never seen.

Those days are long gone.

Everybody knows everything if they’re a competitive fighter.

Gaps in knowledge still exist, however, out in the real world, in street fighting.

The more you know, the better off you will be if you get attacked by someone larger than you.

He won’t be a professional fighter, chances are, so if you know things he doesn’t, you’ll be able to take him by surprise and use his ignorance against him.

#2: He’s Going To Pick You Because He Thinks He Can Win

It’s rare that a much smaller guy attacks a much larger guy.

Criminals will target someone smaller because they think that they can win easily.

This means you’ve got to keep in mind, in every altercation, that you’re going to be at a disadvantage right from the start.

You’re not going to be able to just rely on size and strength to win because the attacker will already have chosen someone smaller.

You’ve got to communicate clearly and immediately with the opponent in that situation, which means inflicting pain.

But pain alone won’t be enough if he’s bigger and stronger.

That, in turn brings us to…

#3: Take His Balance And You Own Him

If you can introduce instability, you can inflict pain in a way that you can’t by trying to overwhelm somebody when they’re larger.

When we take away someone’s balance, even for a brief moment, it creates a sense of panic.

The biggest priority to anyone who is off balance is suddenly to regain that balance.

Nobody tries to fight when they’re falling.

The first thing they try to do is regain their footing, get their head over their hips, and figure themselves out.

It can all happen very quickly, but if you can take the attacker’s balance, you get a brief window of opportunity during which they’re focused on something that isn’t you.

This can give you the chance to take a devastating shot and take them down.

Are YOU Prepared To Take Down A Larger Opponent? How Would You Go About It?

Share Your Thoughts And Experiences With Us Now…

Real Street Fights: “Must Know” Warning Signs!

Jeff Anderson
Jeff Anderson, Editor

You may have heard somewhere…

Eighty percent of the time, the first person to get the first punch is the one who will win the fight.

The exact percentage doesn’t matter, and might as well be made up.

You can’t just go around hitting people for no reason, though.

You can only take that shot if you’re facing a real threat.

But how do you know when that is?

This is a topic we’ve actually covered before on the blog, but I never get tired of talking with our experts about it.

Recently, I spoke with Matt Numrich about how to know when someone is going to attack you, and here’s a run-down of what he had to say to me.

3 “Must Know” Warning Signs That Someone Is Going To Attack You In A Real Street Fight!

Real Street Fights: “Must Know” Attack Warning Signs
Matt Numrich

Reasonable people try to defuse a fight, to talk their way out of it before it happens.

There will be times when, even though you are apologetic and trying to avoid things getting physical, the guy you’re facing intends to take things to the next level.

Very few people are aware of the indicators that violence is coming.

There are three warning signs though, that you should always be looking for.

These warnings can tell you that a guy is about to hit you… and that you’d better do something about it!

Street Fight Warning #1: Proximity

Your first indicator is simply proximity.

That means, how close is the guy, and is he getting closer?

One of the reasons instructors teach people to get into the “interview stance,” to “blade” themselves to point one of their hips at the other guy, is that this allows you to slide away backwards until you are at a safe distance.

The number one indicator that the situation is going to escalate is if you are backing away and the person is closing the gap.

If you’ve gone ahead and taken your two, three, four steps back and the person starts inching their way on in, that’s a huge indicator right there.

Obviously, could they be coming in to try to intimidate you only, and have no desire whatsoever to physically attack you?

Without a doubt that could happen.

But, if someone decreases distance more and more as you try to maintain distance, then it’s more than likely they are going to lash out physically.

If you can increase distance from them, great.

You’ve increased your reaction time.

If he keeps inching closer to you, though, that’s a huge red flag you need to watch for.

Street Fight Warning #2: Rate Of Conversation

The second thing to look for is the rate of the conversation.

Is he talking faster?

Is he responding more quickly?

If the rate of conversation increases, be mindful of that.

If a person wants to attack you physically, and you’re kind of barking back and forth to each other rapidly, that is not a good sign.

Even if you’re being apologetic, that person might still be firing remarks back at you very rapidly, which means they may attack.

Listen very carefully for this clue that a fight is about to happen.

Street Fight Warning #3: Facial Expressions And Skin Tone

The third thing to look for is facial expressions.

It’s not just the face they make, though.

It’s also their skin tone, which can change.

If someone is going to attack you, they will probably get redder in the face.

The redder and darker their skin tone, the more you should be on your guard.

These three physical indicators I’ve just explained to you are very important.

They can help you survive when it comes to actually having to defend yourself.

Don’t forget to watch for them… and if you see them, know that you’d had better TAKE ACTION.

What Do YOU Look For When Facing Someone On The Street?

Share Your Best Advice With Us Now…

Real Street Fights: How To Combat FEAR!

Jeff Anderson

Most of us don’t go around fighting people.

It’s natural, therefore, to feel fear when you suddenly find yourself face-to-face with an aggressive attacker…

…Especially someone your brain tells you is a real threat because he’s larger, stronger, or more experienced, right?

Want to know how to face fear head-on… and even use it to your advantage?

I spoke with self-defense trainer Matt Numrich about this, and here’s a quick run-down of what he told me about dealing with fear in a fight.

How To Make Fear Your B*tch In A Real Street Fight!

Real Street Fights: Conquering Fear
Matt Numrich

When it comes to defending yourself in a real street fight, fear is a tricky thing…

It can be your worst enemy and cause you to doubt yourself and your ability to survive the attack – effectively causing you to hesitate… and we all know that hesitation kills.

But fear can also be your best friendIF you know how to harness its power and use it to your advantage.

Not only that, but it’s super easy to do, and here are 3 quick tips to make YOU the master of your body’s natural response when you’re facing an attacker with no way out…

1. Meet Fear Head-On… At Its Source!

In a confrontation, people go back and forth between two extreme emotions…

They’re either feeling fear or they’re feeling really, really angry.

And in fact, it’s not unusual to go back and forth between these two emotions when you’re looking at the potential of having to defend yourself.

But both fear AND anger can get you in trouble:

If you let anger get the best of you, you’re going to do some pretty stupid things.

You’re not going to have control of yourself… you’re not going to make the right ethical calls… you may take things way, way too far – potentially even ending up killing someone accidentally because you were out of control

But on the other end of the continuum is fear.

Fear causes hesitation – and hesitation can get you killed.

The good news is that fear is nothing more than an emotion when you really get down to it.

And emotions are something you can control.

The key is to analyze your own fears on the deepest level you can so you can find your own “fear triggers”.

That’s going to be different for different people – some may have experienced a traumatic experience in the past… others may be programmed by years of negative self-talk… or bullying.

Either way, when you strip it all away, it all comes down to one thing…

… CONFIDENCE!

Ultimately I think that’s why most people want to learn self-defense techniques – and learning how to fight does have that power, but ONLY if you follow these next 2 steps…

2. The “Missing Link” Most People Don’t Address When Facing Fear In A Real Street Fight…

Remember the first time you got in a car to learn how to drive?

You almost certainly had a certain level of an anxiety or fear when you first got behind the wheel, right?

Whether that was in drivers ed class or your parents maybe took you out for the first time, your heart was probably racing a mile a minute and you were scared to death about scratching the paint on dad’s old 1974 Dodge Dart.

Now let’s jump ahead a few years…

Now when you get in your car, you can do so without your heart jumping up into your throat, right?

Why is that?

Why do you feel so differently now, as opposed to that first time that you did it?

It’s because you’ve had all this practice now.

And that’s the “missing link” that few people who are facing their fears ever realize about eliminating its negative effects: it takes PRACTICE, PRACTICE, PRACTICE!

I know, sounds simple… and it is… but there’s actually one more important piece to the puzzle…

3. “Practice Makes Perfect”? No… “PERFECT Practice Makes Perfect”!

Practice by itself isn’t enough to overcome your fear in a real street fight.

You can perform millions of punches and thousands of kicks and blocks, but these won’t help you overcome fear if:

  1. Your techniques aren’t effective in a real street fight (without rules!); and
  2. You don’t practice your techniques under realistic conditions that simulate a real attack

You see, it’s not about the fact that you’re practicing; it’s about HOW you’re practicing.

Bottom line is you have to use scenario-based training – putting yourself through realistic simulations of what you’ll face on the street.

Once you’ve done that many times, once you know what to expect, fear won’t cripple you.

In fact, the natural adrenaline rush you’ll get from that initial “fear” your body senses can be USED to increase your strength and power when you finally realize it’s “go time” and make your move.

This type of training isn’t that hard to do – and can even be fun.

That’s why I took a good hard look not just at the techniques I’ve trained my students in… but HOW we train them.

This was the whole foundation of our Fearless Street-Fighting video series and I’ve seen it create amazing results in those who have trained with it.

But no matter what you’re training in, stop and think about whether the tactics you’re learning – and the way you’re training with them – are doing enough to help you control fear in a real street fight… and use it to your advantage!

What’s The Scariest Confrontation You’ve Ever Had?

Share Your Experiences With “Fear” In The Comments Below Now…